Informational: Email Automation Strategies for Philippines Businesses Using HubSpot and MailerLite

In the past, businesses in the Philippines relied on flyers, billboard advertisements, and the sweet occasional SMS-blast to keep their customers hooked. Fast forward to today, and it's all about email automation. 

Why? Because sending personal emails to hundreds of recipients manually is just as good as washing clothes with hands at a time when washing machines are available. Exhausting and unnecessary.

Thanks to platforms like HubSpot email integration and MailerLite automation, businesses can now send targeted and meaningful messages that land directly in a subscriber's inbox-at the right time. Not magic-smart marketing.

Why Should All Philippines Businesses Use Email Automation?

Who has time to send a manual "Hey, we missed you!" emails to each and every customer that has been hitting the unsubscribe button? Email automation will do that for you. And above it all, it is not just about time; rather, it is about each email having its use.

HubSpot Email Integration for businesses lets them connect their CRM, track customer interactions, and schedule perfectly timed messages. 

MailerLite automation, on the other hand, makes this much simpler, as it provides intuitive methods of audience segmentation, trigger set up, and sending out campaigns like a pro without the code.

As digital marketing expert Carla Gutierrez once said, “Automation is the secret sauce behind consistent, scalable, and profitable email marketing.”

Real-Life Win: Coffee Shops and Plantitas Gone Digital

Let’s take Coffee Lovers PH, a cozy café in Manila. Pre-pandemic, they relied on foot traffic. Post-lockdown? They turned to MailerLite automation. 

By sending personalized product updates, brewing tips, and flash sale alerts, they boosted online orders by 30% in two months.

Meanwhile, Urban Gardener, an online plant shop, used HubSpot email integration for smarter customer tracking. 

They sent different emails to new subscribers, frequent buyers, and cart abandoners all automated. Result? A 25% bump in sales and a lot of happy plantitas.

And let’s not forget both businesses aced their email list management. Because let’s face it, sending promos to someone who unsubscribed last year is a surefire way to end up in the spam folder.

Email List Management

You can have the most powerful email automation tool, but if your email list management is a mess, you’re shooting yourself in the foot. 

Clean, updated, and well-segmented lists = higher open rates, better engagement, and happier subscribers.

HubSpot email integration makes it ridiculously easy to manage contacts, track interactions, and automate follow-ups. 

MailerLite automation lets you create segments like “VIP customers,” “Sale lovers,” or “Abandoned cart crew” and send them tailored messages.

Quote it like Jane Ramos, a local marketer, says: “A messy list is like a dirty kitchen. No one wants to hang out there.”

Data Don’t Lie: What the Numbers Say

Here’s a fun fact: MailerLite automation is installed on over 81 Philippine e-commerce stores (mostly WooCommerce and Shopify). The ones using it consistently report better email marketing metrics than those relying on manual sends.

That’s because automated, segmented, and timely messages drive more opens, clicks, and sales.

And when combined with powerful HubSpot email integration, you get insights that let you improve campaigns on the fly.

Conclusion

Some say social media has replaced email marketing. Others argue email automation delivers better ROI and long-term customer loyalty. 

What’s your take? Personally, I’m betting on inboxes staying relevant especially when powered by HubSpot email integration, MailerLite automation, and sharp email list management.

Is investing in email automation worth it for your business? If you value your time, want to improve customer loyalty, and boost revenue absolutely.

HubSpot email integration provides deep CRM connectivity and insights, while MailerLite automation delivers user-friendly, scalable campaign tools. 

Add solid email list management to the mix, and you’ve got a winning strategy that works 24/7, no coffee breaks required.

FAQ

What’s the big deal about email automation for Philippine businesses?

It lets you send the right email to the right person at the right time automatically. Less work, more sales.

How does HubSpot email integration improve my campaigns?

It syncs with your CRM to track customer behavior, segment lists, and schedule targeted emails, improving engagement and conversions.

Is MailerLite automation beginner-friendly?

Super friendly. It’s drag-and-drop, no-code, and perfect for small to medium businesses wanting to level up their email marketing.

What’s the secret to great email list management?

Keep it clean, updated, and well-segmented. Use HubSpot email integration and MailerLite automation to automate cleaning and sorting.

Do businesses really see ROI with email marketing and automation?

Yes! From Coffee Lovers PH to Urban Gardener, brands report up to 30% growth using email automation tools effectively.